Why Your Next Website Should Be a Digital Product

In coming years, successful businesses won’t just launch websites, they’ll create digital products. While both can generate revenue or solve a business problem, a digital product is specifically designed to change rapidly based on user feedback and real-time analytics. Whether that product is a custom website, app or digital campaign, this mindset makes a huge practical difference in what and how you build. […]

Amazon Echo Shows a Future of UI Design Loud and Clear

These days, my morning routine has changed. It’s not uncommon for my first conversation of the day to be with the Amazon Echo’s digital persona, named Alexa, rather than my wife or 7-year old. I walk into the kitchen and say, “Alexa, good morning.” I get a pleasant (albeit marginally creepy) good morning in return. Then, with a few quick […]

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