Kierra Greene
Kierra Greene / Innovation Videos / March 30th, 2018

The Disruptor Studio with Darren Eales of Atlanta United FC

Darren Eales, President of Atlanta United FC, spoke at the inaugural event of The Disruptor Studio in March, 2018. The event was presented by The Highwire Group with 352 Inc. as a presenting partner.

During his talk, Darren shared the innovative growth strategies and business lessons learned, curating one of the most successful launches of a sports franchise and brand in US history. Watch Darren’s talk here:

Transcript below.