That, to me, reads like: “Well everybody else thinks we’re better, so you should blindly hop on this bandwagon.” Are they calling me some minority who just needs to get with the program? Worse than that, do they think I’m some bandwagon hopper.
I was just clicking through your test, Bing, and you gave me results I didn’t prefer. The result speaks for itself, and to my preferences for what I’m expecting from a search.
And, last I checked, I’m the one who matters most — not these two* others to my one.
Do I hate Bing? No. My feelings toward Bing are tepid. Do I love Google? No. They’ve actually done things in the last 18 months to earn my distrust (especially through Google Places nightmares).
As a marketer, I’ll focus on wherever the people are coming from. As a user, I’ll focus on whichever gets me to where I want to go most easily.
Hilariously (at least in my circles), Google’s Matt Cutts took a jab back at Bing’s project with this tweet:
— Matt Cutts (@mattcutts) September 6, 2012