352 Inc. / Marketing / June 27th, 2008

Internet overhaul wins approval

A complete overhaul of the way in which people navigate the internet has been given the go-ahead in Paris.

“The net’s regulator, Icann, voted unanimously to relax the strict rules on so-called “top-level” domain names, such as .com or .uk.  The decision means that companies could turn brands into web addresses, while individuals could use their names.  A second proposal, to introduce domain names written in Asian, Arabic or other scripts, was also approved.”

Icann’s CEO, Paul Twomey, explains the significance

The BBC’s Rory Cellan-Jones explains the domain name system — click this link to http://news.bbc.co.uk/2/hi/technology/7475279.stm  to view the video and read the article.

Source of article — http://news.bbc.co.uk/2/hi/technology/7475986.stm