Bad news for Microsoft this month. After seeing Bing’s percentage of the search market increase ever since its launch, it has now started to decrease for the first time. This from the IBP E-newsletter:
“StatCounter Global Stats finds that Bing’s share of the US search market in September fell by over one percentage point to 8.51% from 9.64% in August. There was little consolation for Microsoft from the performance of its new partner, Yahoo! which also declined, to 9.40% from 10.50%.”
I think this means a lot of users gave Bing an initial shot to see what all the hype and marketing sizzle was about, but then returned to their old Google habits.
The next few months will be very telling for Bing. If Bing’s marketshare continues to drop, then we will be living in a Google-dominated world for a very, very long time.