A website is a lot like underwear. You keep it after you’ve worn it out and swear you’ll use it, even if it no longer fits your needs. You know that’s not a good idea for underwear, and it’s certainly not the best choice for the online face of your company. But how do you know when it’s time change? It’s one of the biggest challenges we face with our customers. They invested so much energy to create their site that they don’t want to replace it. The result is a frankenstein of sorts, with updates and graphics added in a patchwork fashion. I’m sure you’ve seen that before. To help combat this national epidemic, we’re hosting a 30-minute webinar that will take a tongue-in-cheek look at some of the key factors that will help you determine if your site is outdated or if you’ve outgrown it. We’ll offer some tips for simple changes you can make to avoid a complete website overhaul. As for your underwear, you’re on your own. To register, visit https://www2.gotomeeting.com/register/735549922. It will be held live on Thursday, June 10th at 2:00pm EST. Hope to see you there!
Robert Berris / Digital Strategy / September 29, 2016